Technologies that Can Provide a Solid ROI for Your Dental Practice

Like it has with many other industries, technology has completely transformed dentistry. Technological innovations have expanded treatment options and changed dental care for the better. Many dentists are embracing modern dental technology to keep up in today’s competitive environment. 

Read More

Common Medical Conditions That Your Dental Practice Can Treat

Many dentists don’t realize that they can treat common medical conditions; however, medically necessary dental services can free patients of chronic pain caused by improper and unbalanced forces in the mouth. There’s a good chance that many of your existing patients are suffering from conditions that can be treated by medically necessary dental services, but are unaware that they even need them—let alone that medical insurance can cover those treatments. 

Read More

How Your Specialist Practice Can Generate Revenue Even Through Low Seasons

It’s common for specialty dental practices to experience slower seasons, where patient care and revenue are both inconsistent. Whether it’s because patients are waiting until it’s financially convenient for their family to get services, or for the end of the year to come so they can use the rest of their insurance benefits, no two months look exactly the same. There always seem to be high and low months, and unlike an industry like retail, it can be difficult to predict when those fluctuations will occur.

Read More

How Can Specialty Physicians Support My Dental or Orthodontic Practice?

As part of the new TruDenta, we recently formed a strategic partnership with a national specialty medical group. This partnership allows us to offer a sleep program to the dental and orthodontic practices we work with, presenting several exciting opportunities for dentists and orthodontists—not to mention the patients they care for.

Read More

How to Properly Document Dental Services for Medical Reimbursement

When it comes to medical reimbursement, documentation is necessary. In order to be reimbursed for the time you spend with your patients, that time must be carefully documented—and it’s absolutely critical that it’s done correctly. Medical reimbursement documentation is always challenging, but it can be especially meticulous for dental practices.

Read More

What is Medically Necessary Dentistry and How Can It Help My Practice?

If you ask most dentists why they went into dentistry, the majority will say the same thing: to help people. And that’s exactly what medically necessary dentistry does. 

Many dentists might not know much (if anything) about medically necessary dentistry, including that it can be a completely life-changing treatment option for patients with chronic pain. We’ll review what medically necessary dentistry is, in what way it changes lives, and how it can help you take your dental practice to the next level.

Read More

3 Ways Your Dental Practice Can Stand out from Others in 2019

Are you the go-to dentist in your area?

The American Dental Association reported that, as of 2017, there were 198,517 dentists in the United States, and there are more entering the industry each year. With the potential of growing competition around you, it’s important that you find ways to set your business apart from other dental practices nearby.

Read More

Prospects v. Patients: Why Follow Up is Everything

In our business of attracting new doctors to try TruDenta, we persistently and periodically follow up via telephone calls, email, snail mail, etc...People have a short attention span and something you consider today, may be long forgotten tomorrow. But when you do finally decide it is time to do something new and good for your patients, we want to be “top of mind." Some new TruDenta doctors make a decision to try it in a day and others may take years for them to be ready to implement something new and exciting. Timing is everything.

The same is true with new patients, timing is everything!

Read More

Say Thanks for Referrals


Although not a dentist, like you I read all of the dental journals I can get my hands on to discover pearls of marketing wisdom to share with TruDenta doctors. In perusing this month’s issue of Dental Economics, in an article called

Preventive Practice Management, they urge doctors to review DAILY the “Referred by Patient Report”. The quicker you can thank your patients for their referrals, the better off you are. Why? Well it’s simple. Gratitude is the currency of life. Most of your patients don’t receive enough gratitude in their lives. Set yourself apart from the pack and send them a simple letter the same day.”

Read More

Dental Office Hold Music


Our society is obsessed with music! Some doctors have music on hold and most seem to have it playing throughout their offices all day. I was in my dentist office last week and was a little disappointed with their musical selection. I am sure there are many different musical tastes represented in that six chair office during my visit and I would guess no one was completely happy with what they heard. But here is a compromise for all…

Read More